Hi, I'm Ash
An award-winning lead designer & specialist in the B2B SaaS tools space
I am passionate about user-centric design for digital products & services. I find fulfilment in understanding user behaviour and using data-driven design as a tool to craft accessible user experiences; delivering value for businesses and their customers.
Brands I've worked with
Recommendations from others
It’s rare that you come across someone so willing to help and always goes above and beyond like Ash. In our collaborative work on user feedback collection and usability testing, Ash's commitment and dedication stood out. His willingness to offer his expertise was not just commendable, but inspiring, consistently exceeding expectations.
Ash's commitment to excellence, leadership, and respect for his colleagues, combined with his technical acumen in UX design, would make him a priceless addition to any team. I am confident that he will continue to contribute his talents and passion to improve user experiences and foster collaboration in any future endeavours.
Ash has proven himself to be a great manager with a well-organised and structured approach. From his design work to how he manages his team, he has a high attention to detail and holds any process to a high standard which is reflected in both his and his team's results.
He prioritises growth and training, shaping the UX team's approach to Research & Development, and his social initiatives established a better team culture. He is a real asset to his team and I'm grateful that we got to work together.
He prioritises growth and training, shaping the UX team's approach to Research & Development, and his social initiatives established a better team culture. He is a real asset to his team and I'm grateful that we got to work together.
Ash is an inspiring member of the UX team and always goes above and beyond. He has exceptional organisation, UX and Team leadership skills and not only ensures every team member is aligned but that they have all the support they need. He is a genuinely caring team member who is always up for socials or meetups too.
His Figma and R&D workshops were of a very high quality and brought the team together in learning new skills. It is this ability to bring people together which makes Ash so great in the UX team, as well as his strong design decisions which are always backed by rationale and well executed.
His Figma and R&D workshops were of a very high quality and brought the team together in learning new skills. It is this ability to bring people together which makes Ash so great in the UX team, as well as his strong design decisions which are always backed by rationale and well executed.
It was a pleasure to work with Ash. He is a very conscientious designer with a natural flair for leadership and management.
He is innovative, ambitious and a creative thinker. I found Ash to be extremely collaborative through knowledge shares, presentations and workshops. He has a high level of expertise within his field. I would definitely recommend him to any employer.
He is innovative, ambitious and a creative thinker. I found Ash to be extremely collaborative through knowledge shares, presentations and workshops. He has a high level of expertise within his field. I would definitely recommend him to any employer.
Awards
Fashion/Apparel E-Commerce Website of the Year
Northern Ecommerce Awards, 2016
Northern Ecommerce Awards, 2016
Banana Moon Clothing - Personalised apparel & workwear
Best Use Of Digital From The Energy And Utilities Sector
Digital Impact Awards, 2021
Digital Impact Awards, 2021
Yorkshire Water - Website re-design & customer portal
Browse my portfolio